THE MOOD

I provided concept direction based on the ANINE BING brand aesthetic, and  upcoming trend directions.

Understanding that ANINE BING is all about edgy jeans-lifestyle pieces with an LA flavor and girlie spirit was paramount to capturing the direction for this brand

COLOR, PRINT 
&
KEY IDEAS

I wanted to provide a fashionable and unexpected Holiday palette, focusing on monochrome palette cleanser, a pop of turquoise and wild animal prints.

It felt in line with the Brand and it's sense of humor and cool.

ACCESSORIES I

I was asked to think about the entire lifestyle of the brand, including shoes, bags, lingerie, jewelry and eyewear.

I broke the inspiration down into two Holiday "attitudes" to help frame the concept and give options.

THE BOSS

This is a great place to tell people more about yourself and peak their interest.

For more info, they can follow you on social in a click.

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THE BOSS

This is a great place to tell people more about yourself and peak their interest.

For more info, they can follow you on social in a click.

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
THE BOSS

This is a great place to tell people more about yourself and peak their interest.

For more info, they can follow you on social in a click.

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
THE BOSS

This is a great place to tell people more about yourself and peak their interest.

For more info, they can follow you on social in a click.

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon